 |
The Travel Channel and Faith Time Inc. Announce Partnership to Bring Block of Religious Programming to Cable Starting June 1, 2009 The Travel Channel and Faith Time Inc. have partnered to bring a religious programming block, Faith Time, to mainstream cable. Beginning June 1, 2009, audiences will be able to view religious and humanitarian shows on The Travel Channel seven days a week from 5:00 a.m. to 6:00 a.m. EST. Irving, Texas, March 26, 2009 -- Faith Time Inc., a media buying agency dedicated to promoting the religious sector, will begin airing religious and humanitarian shows on The Travel Channel. The partnership between Faith Time Inc. and The Travel Channel will allow for a low pricing policy that will help emerging ministries and churches establish a national television presence. The Travel Channel draws a built-in audience of more than 93 million households. Faith Time's programs have always been well received by Christian religious television viewers. With an extended reach on The Travel Channel, Faith Time's message of hope will be available to nearly a third of the US population. “Faith Time negotiated special rates with The Travel Channel to allow churches, nonprofit organizations and faith-based charities the opportunity to harness the power of television, one of the strongest media venues available, at an excellent price point,” says Kevin Cortez of Faith Time Inc. On top of the one hour programming block, The Travel Channel is also offering advertising spots during the day to promote Faith Time. Faith Time Inc. will manage off-air promotions using advanced technologies, including direct mail, live phone operators and IVR that can handle large volumes of calls during telecasts and promotions. “This is an opportunity to spread hope to the world,” says Cortez. “At half the price of comparable networks, The Travel Channel’s Faith Time block will quickly become an anchor for the early morning line up. Few networks can claim 93.7 million households. Faith Time is pleased to have been selected to represent the Christian religious airtime during this time block.” For additional information on Faith Time Inc. and their Faith Time programming block on The Travel Channel, please visit Faith Time Inc. at http://faithtime.tv. About Faith Time, Inc.: Faith Time Inc., a media buying agency dedicated to the religious sector, develops effective campaigns that are aligned to clients’ goals, objectives and budget. Visit the Faith Time Inc. web site at http://faithtime.tv for more information, including their programming block on The Travel Channel’s Faith Time. | |||||
 | ||||||
 | ||||||
 | ||||||
 | ||||||
 | ||||||
| ||||||